Creating Memorable Year-End Communications

When the end of the calendar year approaches, most nonprofits implement a communications push in order to solicit last-minute donations before the close of the tax year. As such, it can be a challenge to craft messages for your organization that stand out among the many pleas being made at this time. A recent article from Forbes offers five helpful tips for creating impactful and memorable petitions. Click here to learn about how using visuals, segmenting your audience, and more can help you reach additional donors at the end of the year.